VARStreet adds AB Distributing to its catalog network

VARStreet has added AB Distributing to its aggregated catalog, giving IT and office-supply resellers access to the distributor’s products inside the VARStreet platform. The integration expands sourcing, quoting and eCommerce options for VARStreet users in the U.S. and Canada.

Why it matters: - VARStreet users with AB Distributing accounts can now source more products from one platform instead of managing separate distributor workflows. - The integration adds access to hard-to-find, discontinued and end-of-life IT and office products that can be difficult to source elsewhere. - The move broadens inventory options for resellers selling through VARStreet’s quoting, procurement and eCommerce tools.

What happened: - VARStreet Inc. added AB Distributing to its aggregated catalog on July 2, 2026. - The integration lets resellers using VARStreet access AB Distributing’s product catalog directly inside the platform. - Users can include AB Distributing products in their eCommerce stores and sell those items online. - VARStreet users can also order AB Distributing products through the platform as part of their procurement process. - Shiv Agarwal, sales and marketing director at VARStreet Inc., said the integration is meant to streamline quoting and ordering while giving resellers more choices.

The details: - AB Distributing has nearly 35 years of industry experience. - AB Distributing brings a catalog of 200+ brands into VARStreet’s network. - VARStreet says its existing network includes 50+ distributors across the U.S. and Canada. - VARStreet’s platform includes quoting software, a B2B eCommerce platform, CRM, procurement and PunchOut solutions. - VARStreet says it aggregates 7M+ products from 50+ IT and office-supply distributors. - VARStreet was founded in 1999.

Between the lines: - The addition strengthens VARStreet’s pitch as a single operating system for resellers that want catalog breadth without adding more manual sourcing steps. - AB Distributing’s mix of harder-to-source products may help VARStreet users fill gaps in standard distributor coverage. - The partnership also appears aimed at increasing order volume through VARStreet’s storefront and procurement channels.

What's next: - VARStreet is signaling continued distributor expansion as it tries to give users more catalog depth and sourcing options. - Resellers with AB Distributing accounts can now use the integration to expand online offerings and simplify procurement inside VARStreet. - The broader network may help VARStreet users reach customers looking for specialty or discontinued items without leaving the platform.

The bottom line: - VARStreet’s addition of AB Distributing turns its catalog into a broader one-stop source for resellers, especially for niche and hard-to-find technology and office products.